Your Guide To Finding The Best Website Packages For Small Business

Cost

As a small enterprise or startup, your budget is bound to be small and you need to use your resources wisely. The best small business website design package for you will be one that has a fixed cost, or a package deal that includes all the necessary website-related services. Look for something that is affordable, yet still of a good quality, and that won’t cheat you out of any necessary features. Stay clear of companies that have hidden costs or are reluctant to provide a firm quotation.

Customised design - strong call to action and easy to navigate

It’s possible to stand out in the sea of websites that flood the online space, as long as you have a unique concept and a skilled team backing you. Choose a web designer that will create an attractive, easy-to-navigate site with a strong call to action. You don't need to pay for a fully customised website with lots of development work - if all you require is a professional, user-friendly site that showcases what you have to offer, then a modest website design package that uses template design will still give you a great result, without the exhorbitant price tag.

SEO services

The next best thing to having a beautifully designed website is to have one that’s easily found. Search engine optimisation (SEO) is a vital feature in website design packages for small business, because it will ensure that your site is optimised and ranking high in local Google searches. As your website designer if "on page" SEO is included in your website package.

Easy to update

Businesses are never static, and a professional website design company will understand that as a business owner, you may need to update your site from time to time with new promotions, changes in management or policies. You may also decide to extend your content or add or remove certain products, and your package should allow you to do this easily and in a cost-effective way.

Done-for-you content

This may come as a surprise, but most web agencies don’t offer written content, when, in fact, it's the most important part of any website. Content is what draws your customers in, tells them who you are and why your services or products are beneficial to them. Most business owners don’t have the time to produce quality content, and often lose customers this way. To avoid this, look for small business website packages that include professionally-written content and stock images that will effectively communicate your brand identity.

Compatible with all devices

In 2020 over 90% of the global internet population used a mobile device to get online. Statistics show that more than 50% of all web traffic around the world now comes from smartphones and tablets combined. This illustrates how important it is for your small business website to be compatible with different devices and different browsers. Make sure you find an agency that offers fully responsive web design so that your site displays well on any device.

Ongoing support & hosting

Once your website is up and running, it will still need constant hosting, support and maintenance. You will need technical experts to ensure that your information is safe and backed up regularly. There may also be unforeseen issues that arise in the future, which you may not be able to solve on your own. All small business website design packages should come with hosting and ongoing support, so be sure that these services are included. You definitely don't want a web designer that will "cut and run". Form an ongoing partnership with your website provider so that your most important online asset is safe and optimised.